October 4, 2018

Dover Hits the Small Screen


Dover Hits the Small Screen

Have you seen our new Dover Floor & Tile Center TV commercial? We’ve been running the spot all month long and will follow with two additional ads in the coming months. We’ll take a break during the holidays and then start over, running all three mid-January through mid-March.

This is Dover’s first time dipping our toes into broadcast advertising. And the entire process has been great fun! We filmed all three 30-second spots in one long day: We started with filming our entire company early in the morning (it was great to be able to include all of us). Then the film crew and a few Dover team members met with former clients in the tile store, followed by on-location shoots in two client homes. We appreciate our wonderful customers: Thank you all so very much for helping us make these advertising spots a reality!

Next week, I’ll share our first ad spot. In the meantime, look for Dover on TV and stop in and see us at the Dover Floor & Tile Center.

The best is yet to come,

Beth Orr